Saturday, December 11, 2010

Citroën to build Metropolis concept flagship

The beauty of an automaker entering a completely new market like China is the ability to completely redefine what the brand stands for to local buyers. In the case of France’s Citroën, they’re going decidedly upmarket, but instead of taking baby steps like turning its C3 econo-hatch into the DS3 premium hatch, the French automaker can start completely from scratch.According to reports from Europe